MD RAKIB

How Rihanna’s Fenty Beauty delivered ‘Beauty for All’ — and a wake-up call to the industry

391 Hits - Apr 18, 2020, 11:59 AM - MD RAKIB

The launch of Fenty Beauty highlighted the importance of inclusive marketing, which jolted the industry and shifted the beauty landscape. Sandy Saputo, chief marketing officer at Kendo Brands, which includes Fenty Beauty, shares the inside story.

Business

Inside Google Marketing: 3 ways we think about SEO

Apr 18, 2020, 11:56 AM - MD RAKIB

We as a company spend a lot of time thinking about search engine optimization, or SEO. No small wonder, given...

Technology

Converging Technologies Will Lead to ‘Continuous Auditing’

Apr 16, 2020, 7:39 PM - MD RAKIB

Technological advancement also promises huge strides for many industries but perhaps a dire fate for others, a futurist tells accountants...

Technology

A (Digital) Dream Deferred

Apr 16, 2020, 7:37 PM - MD RAKIB

Many finance chiefs avoid falling in love with the latest digital tools because they recognize the risks and costs to...

Technology

How Does Code Become Software?

Apr 16, 2020, 3:37 PM - MD RAKIB

We know that a computer is a clock with benefits, and that software starts as code, but how? We know that...